Faculty Publications

Title

Using the pyramid approach to teaching marketing research.

SelectedWorks Author Profiles:

Thomas L. Ainscough

Document Type

Article

Publication Date

2001

Date Issued

2001-01-01

Date Available

2016-07-21

ISSN

0007-6678

Comments

Citation only. Full-text article is available through licensed access provided by the publisher. Published in Business Education Forum, 55(4), 40-43.

Language

en_US

Publisher

National Business Education Association

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